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New Apple Store Shifts Retail Focus To Gateway Of The Magnificent Mile !

First Look :

Apple Store’s Long Rumored Move To Become A Reality.

The new flagship, will be located at 401 N Michigan Avenue, at The River. Owned by Sam Zell, Pioneer Court has been a popular tourist destination featuring retail pop-up stores as well as public art. The “glass box” will lead customers down cascading stairs to 20,000 sft of retail space. The move signals a new trend in retail, commercial and residential real estate : shifting focus to the gatewayof The Magnificent Mile, bridging the line between North Michigan Avenue Magnificent Mile and The Cultural Mile. Others that have embraced the trend begin with Trump International Hotel And Tower, Walgreens, to the Ghirardelli flagship. The newest residential concept to join the neighborhood is the much anticipated Wanda Vista Tower.

 ( Photo Credit : Foster + Partners )

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